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Less Smoking, More Revenue: The Balearic Islands Between Health and the Treasury

Why Tobacco Sales Fell but Revenue Rose in Mallorca

Mallorca sold less tobacco in 2025, but higher taxes pushed public revenue above 486 million euros.

Published: April 23, 2026
Less Smoking, More Revenue: The Balearic Islands Between Health and the Treasury

Answer

Why did tobacco sales fall in Mallorca but tax revenue still go up?

Tobacco sales can fall while tax revenue rises if the price per pack increases at the same time. In Mallorca and the wider Balearic Islands, higher tobacco taxes meant fewer units were sold, but each purchase brought in more money for the public purse. That is why lower sales do not automatically mean lower revenue.

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